Sir Martin Sorrell’s advertising company S4 Capital has confirmed that they are in talks for a potential merger with MSQ Partners.
Shares in S4 Capital jumped on Monday following the talks of a potential merger deal.
Sky New reported the rival company MSQ is owned by a private equity group One Equity partners who approached Sir Martin.
On Monday S4 Capital confirmed they “received a proposal” for a potential merger.
S4 Capital said in a statement, “These discussions are at a very preliminary stage and there can be no certainty that a transaction will be forthcoming.”
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