Reform UK is gaining significant support ahead of the next UK general election, with a majority of voters backing Nigel Farage to become prime minister, according to new polling.
Some 52 per cent of voters said they would support Farage becoming the next prime minister, highlighting the growing challenge posed by Reform UK to the established parties.
The findings point to a potentially significant shift in the electoral landscape, with Reform seeking to translate its rising national support into parliamentary seats under Britain’s first-past-the-post electoral system.
Farage has positioned Reform as an alternative to both Labour and the Conservatives, arguing that the party can capitalise on voter dissatisfaction over issues including immigration, taxation and the cost of living.
The level of support indicated by the poll would put pressure on Labour prime minister Andy Burnham and Conservative leader Kemi Badenoch as both parties seek to prevent Reform from making further gains.
However, national polling does not necessarily translate directly into parliamentary representation. Reform would need geographically concentrated support to win large numbers of constituencies, rather than simply increasing its share of the national vote.
The findings nevertheless underline the scale of Reform’s challenge to Britain’s political establishment, with Farage seeking to turn his party’s growing popularity into an electoral breakthrough at the next general election.
Next General Election – Most Seats betting odds
| Most seats | Odds | Implied probability | Betting split (bets received this week) |
| Labour | 7/4 | 36% | 38% |
| Reform | 2/1 | 33% | 52% |
| Conservatives | 3/1 | 25% | 8% |
| Restore Britain | 8/1 | 11% | 3% |
| Green | 25/1 | 4% | – |
| Lib Dem | 50/1 | 2% | – |
Oddschecker spokesman Chris Rogers stated, “Reform continue to attract betting support in the ‘most seats’ market.
“Despite a turbulent period for Farage and Reform, over half (52%) of bets favoured them this week.
“Labour are the bookies’ 7/4 favourites to win the most seats at the next general election while Reform are just behind at 2/1.





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