Morrisons revenues rose in 2024 and in the year ending 27 October like-for-like sales climbed 4.1% and earnings soared to £835 million from £751 million the year before.
Morrisons said they took their market share from competitors and saw the best quarter since 2021.
Chief executive Rami Baitieh said, “This has been a year of urgent reinvigoration and positive progress for Morrisons.
“Customer transactions increased, market share grew from Q2 and we saw positive switching from our competitors.
“The improvements across the business have resulted in better availability in our stores, sharper prices, more effective promotions and a strong and growing loyalty scheme.”
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