Home Business NewsBusiness Forget JLo’s derriere! Charlie Bigham insures senses for £12m

Forget JLo’s derriere! Charlie Bigham insures senses for £12m

by LLB Editor
11th Jun 13 11:20 am

From buttocks to legs, we’ve seen some rather interesting insurance policies over the years. But Charlie Bigham, the maker of upmarket ready-meals Bigham’s, has taken it a step further.

The founder has insured his smell, sight, touch and taste senses for £12m.

The Guardian reports that Bigham’s policy forbids him from eating food containing extra chillies, looking directly at the sun and other strong light sources, or eating the potentially fatal Japanese blowfish, fugu. He’s also not allowed to lick food from a knife or pierce his tongue.

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