Home Business News BigCommerce integrates with Adobe® Experience Manager

BigCommerce integrates with Adobe® Experience Manager

by Peter Smyth Tech Journalist
27th Mar 19 7:44 am

BigCommerce, the leading SaaS ecommerce platform for fast-growing and established brands, has announced the availability of BigCommerce for Adobe® Experience Manager. A full-featured headless commerce integration built specifically for the digital experience platform (DXP).

Powered by BigCommerce’s open APIs and developed in partnership with TA Digital, an award-winning digital transformation agency, BigCommerce for Adobe® Experience Manager gives digital-forward brands the ability to seamlessly embed enterprise-level ecommerce functionalities into the platform to create more immersive, personalisedand secure customer shopping experiences.

The BigCommerce for Adobe® Experience Manager connector delivers a highly-extensible, headless SaaS ecommerce engine that integrates directly into the DXP’s robust content management system (CMS) to enable brand creative teams to bring engaging, shoppable content to market faster without the risk of disrupting back-end development architecture.

Joe Brannon, director of global commerce at TA Digital said, “As one of a handful of Premier Adobe Partners in the world and an enterprise partner of BigCommerce, we found a real opportunity in the pairing of Adobe Experience Manager and BigCommerce.

“Whether you are a mid-market Adobe client looking for a cost-effective SaaS ecommerce solution, or a growing BigCommerce merchant needing to upgrade to an enterprise CMS, this integration simplifies the complexities of ecommerce at scale.”

Key benefits for merchants using BigCommerce for Adobe® Experience Manager include:

  • Integrate Commerce and Experience: Build captivating, personalised content with Adobe® Creative Suite, layered on top of BigCommerce data to deliver tailored customer experiences
  • Fast, PCI Compliant Checkout: Deliver the quick and secure checkout experiences that today’s shoppers expect with BigCommerce’s fully-embedded, PCI compliant checkout
  • Auto Page Category Creation: Syncing catalogue, user and product data with Adobe® Experience Manager, the BigCommerce integration can automatically populate product category and detail pages, helping reduce time to market
  • Built for Business Users and Brand Teams: BigCommerce for Adobe® Experience Manager allows teams to create innovative experiences without disrupting ecommerce operations

Brent Bellm, CEO at BigCommerce said, “BigCommerce has become the industry’s best platform for supporting headless commerce implementations on leading third-party content management systems and digital experience platforms. Adobe® Experience Manager is one of the market leaders in CMS and DXP, and the TA Digital integration makes BigCommerce the most powerful and efficient commerce extension for a big portion of the Adobe® Experience Manager market.

“Following our previously-announced headless commerce integrations into WordPress, Acquia and BloomReach, we are excited to extend our availability to power great brands and agencies with world-class commerce experiences built through Adobe®.”


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