Home Business NewsBusiness Increases in awareness of Government’s ‘Levelling up’ strategy – but still shallow, and public wants to know more

Increases in awareness of Government’s ‘Levelling up’ strategy – but still shallow, and public wants to know more

by LLB Editor
21st Sep 21 5:55 am

Ipsos MORI’s KnowledgePanel has found that between March and July 2021, Britons’ awareness of the Government’s Levelling Up strategy increased.

Those knowing at least a little about it rose by 8 points from 48% to 56%, with an equivalent fall in those who know or heard nothing about it These increases were seen across all regions except the West Midlands, particularly the North East.

The increase in awareness, however, is among those who know just a little rather than having a deeper understanding, and so this is still complemented by a strong view that it should be a Government priority to provide more information to the general public about levelling up, with 86% supporting that idea, while only 9% of Britons believe it is clear what levelling up means in practice for their local area.

The region with the best sense of understanding of what levelling up means for their area is the North East, although still only 17%.

 

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