Home Business NewsBusinessBusiness Growth Deliveroo continues delivery-only ‘Editions’ expansion

Deliveroo continues delivery-only ‘Editions’ expansion

by LLB Reporter
23rd Dec 21 11:53 am

Deliveroo today announces the latest UK-wide expansion of its Editions kitchens with the opening of new sites across London – in Acton, Brent and Dulwich.

The new delivery-only kitchens form part of Deliveroo’s plan to grow its Editions service and roll out more sites across the country, and follows the successful opening of sites in London and Bristol earlier this year. After pioneering the creation of delivery-only kitchens in 2016, Deliveroo now has Editions sites across the UK, including Manchester, Leeds and Brighton.

Editions kitchens are playing a vital role in helping restaurants recover from the pandemic by enabling them to reach new customers, without having to pay for and set up a physical premises.  The delivery-only kitchens also create additional job opportunities for chefs and catering staff, with the new UK openings creating more than 1,000 jobs this year.

The new sites in Acton, Brent Cross and Dulwich will each host a range of independent and family-favourite restaurants, bringing a wide variety of cuisine choices, all exclusively on Deliveroo and delivered in under 30 minutes. Restaurant partners include:

  • Five Guys
  • Dishoom
  • Shake Shack
  • Pho
  • Rosa’s Thai
  • Tao Tao Ju
  • Bleecker
  • Chilango
  • Tortilla
  • Pasta Evangelists

Deliveroo’s expansion of its delivery-only kitchens sits alongside the recent launch of ‘Hop’ – the company’s rapid grocery service. In a partnership with Morrisons, customers are able to have grocery items delivered in as little as 10 minutes. This new service complements Deliveroo’s existing and fast-growing on-demand grocery offer, which delivers from over 4,600 partner grocery stores in the UK.

The company’s ambitious plans to expand its Editions service and continue to invest in leading innovation in the food delivery sector follow a period of strong growth, with UK&I total orders increasing by 87% in the first 9 months of 2021, compared to the same period last year. In a sign of the continued customer demand for delivery, Deliveroo now serves every UK town with a population of over 50,000.

Will Shu, the CEO and Founder of Deliveroo, said: “We are really excited to expand our Editions kitchens and bring amazing cuisines to even more consumers across the country. Our delivery-only Editions kitchens have been a gamechanger for the food delivery industry, and will continue to play a vital role in helping restaurants recover from the pandemic and drive growth.”

Emily Tang, Co-founder of Tao Tao Ju, said: “The partnership between Tao Tao Ju and Deliveroo Editions aims to bring a taste of Chinatown to even more homes across London. The investment by Deliveroo into its Editions sites and the expert knowledge of the Editions team means that we can reach even more customers and boost our order growth. The new site openings represent an exciting opportunity for Tao Tao Ju and we look forward to serving our new customers and expanding this important partnership.”

Rory Scallan, Head of Commercial for Five Guys, said: ‘’We’re delighted to be opening Five Guys in the Deliveroo Editions kitchens. They have given us the opportunity to deliver our delicious burgers, fries and shakes to new customers, in new areas. Our delivery sales and partnership with Deliveroo has grown throughout the pandemic and we’re excited to see how the Editions kitchens can further strengthen this.”

You may also like

CLOSE AD

Sign up to our daily news alerts