According to new research Britons are expected to spend a whopping £210m in pubs this coming weekend as the easing of the lockdown allows bars to reopen.
Fresh research by the Centre for Economics and Business Research (CEBR) says that a third of Brits are planning to hit the pubs this weekend.
Pub goers have spent over three months away from the bars and Prime Minister Boris Johnson’s easing will a huge economic boost.
There will be around 35% of adults planning to hit the bars during the first week with a “substantial proportion” to attend venues this weekend.
The think tank are expecting 6.5m trips to the pubs this weekend when pubs and bars can reopen on the 4 July, which is around 1.5m more drinkers than a normal weekend.
The research also showed that a majority of people across England still remain “cautious” returning back to pubs and bars.
The CEBR report added, “The longer-term outlook for the pub industry may not be so rosy, however.
“Many within the wider hospitality industry had warned that the need for two-metre social distancing rendered a majority of businesses unviable.
“Though the replacement of this rule with a new “one-metre plus” recommendation means that many more pubs will now be able to return to operation, it still represents a considerable restriction for others.”
The CEBR report estimates average profits will be around 46% of pre-crisis and spending will be up by 32% over the weekend.