The global brewing giant Heineken have announced they will invest £40 million into the pub business to upgrade 570 pubs this year and will create 600 jobs.
Lawson Mountstevens, managing director of Star Pubs & Bars, said it’s important to keep investing in their venues even though there is an “uncertain” consumer backdrop.
Mountstevens said, “We know from previous economic downturns that when customers’ disposable income is squeezed, they look for an exceptional experience when they go out.
“A great ambience and attractive surroundings are key and contribute to the value for money that pubgoers seek.
“It’s more important than ever to invest during uncertain times like these, to keep pubs thriving and meeting the needs of their communities.
“Our investment is a vote of confidence in the great British local.”
Investment minister Lord Johnson said, “Heineken’s investment is great news, not only creating hundreds of new jobs and improving pubs up and down the country but also making a contribution to our net zero targets.”