Despite soaring costs across the UK’s pub sector JD Wetherspoon are to cut the prices on a range of drinks throughout November for just 99p.
This is an attempt to attract more punters back to their pubs following a difficult 18 months for pub owners.
The pub giant are to sell three alcoholic drinks for only 99p each, being a pint of Ruddles Best, a 25ml measure of Bell’s Whiskey with a mixer drink and a bottle of Becks, across 671 of their pubs in England.
There will be 99 pubs across Scotland and Wales which will also sell Becks and Bell’s whisky for 99p and will sell real ale from £1.10, whilst all hot drinks will also cost 99p with free refills.
Chairman Tim Martin said, “Our pubs are known for their excellent choice of drinks at value-for-money prices at all times.
“Throughout November our customers will be able to choose from a great choice of drinks and save themselves some money too.”
Clive Watson, executive chairman of City Pub Group, warned that the price of a pint could rise by as much as 30p.
Watson told the BBC, “We cannot absorb all these increased costs, whether it is the energy costs, whether it is food inflation, whether it is labour costs.
“The only way forward for us is to put the price of food and beer up in our pubs.”