Forbes reveals all
As an overview of the top five; Michael Jackson tops the list once again, making him the highest paid dead celebrity for the fifth year in a row, with a whopping $75m.
Gold legend Arnold Palmer takes the no.2 spot with earnings of $40m as sales of Palmer-branded clothing do very well in Asia, and AriZona beverages produces 400 million cans of its Arnold Palmer line per year.
Charles Shulz ranks third with $38m despite MetLife retiring Snoopy and Charlie Brown from its ad campaigns.
Elvis Presley finishes fourth with $35 million, up from last year’s $27 million sum thanks to the new $45 million Elvis Presley’s Memphis entertainment complex and recently-opened hotel The Guesthouse at Graceland. Bob Marley rounds out the top five with $23 million, boosted by sustainability-focused House of Marley audio products and the Marley Beverage Co.
The full list:
| 1 | Michael Jackson | $75,000,000 |
| 2 | Arnold Palmer | $40,000,000 |
| 3 | Charles Schulz | $38,000,000 |
| 4 | Elvis | $35,000,000 |
| 5 | Bob Marley | $23,000,000 |
| 6 | Tom Petty | $20,000,000 |
| 7 | Prince | $18,000,000 |
| 8 | Dr. Seuss | $16,000,000 |
| 9 | John Lennon | $12,000,000 |
| 10 | Albert Einstein | $10,000,000 |
| 11 | David Bowie | $9,500,000 |
| 12 | Elizabeth Taylor | $8,000,000 |
| 13 | Bettie Page | $7,500,000 |
| TOTAL | $312,000,000 |
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