Jimi Hendrix pop-up shop opens in Soho to mark new album

A pop-up shop to mark the launch of rock-n-roll legend Jimi Hendrix’s posthumous new album has been set up in Ganton Street, Soho.

The album, People, Hell & Angels, is being released some 43 years after Hendrix’s death.

The pop-up shop will feature a variety of merchandise and a photography exhibition by renowned photographer Gered Mankowitz, who will visit the shop on Saturday April 6 from 3pm and 6pm.

Fans can also take ‘Jimi Hendrix Master Classes’ conducted by experts from the Fender guitar company.

A portrait of guitar legend Jimi Hendrix made from 4,000 Fender plectrums will also be launched at the shop.

The portrait, which measures 105cm x 80cm, has been created by Manchester artist Ed Chapman.

“I was totally thrilled when I was called by Fender and asked to create my version of Jimi Hendrix’s iconic image, and it’s a real honour,” said Chapman to the media.

“Jimi’s sister, Janie L. Hendrix, will see it at the store and I’d love to hear her thoughts on the portrait.

“I usually work in ceramic tile, but plectrums are a great medium to create art and I hope they are a fitting tribute to an amazing musician,” he added.