Home Business News Lockdown recovery relies on ability to fully master company data and cloud tech

Lockdown recovery relies on ability to fully master company data and cloud tech

by Peter Smyth Tech Journalist
25th Jun 20 6:11 am

Milton Keynes-based technology vendor has begun formalising its relationship with Microsoft as part of this aim; businesses that properly leverage their data are the ones that will succeed

With the easing of lockdown measures now in full flow, businesses across the UK are figuring out how they will negotiate an uncertain future. For data and information management expert Aiimi, learning to maximise the value of data and cloud technologies will be key to any future recovery and prosperity, especially with resources likely to be stretched for months to come.

As part of its own efforts to evolve with a ‘new normal’ in mind, Aiimi has taken the first step towards formalising its relationship with Microsoft, through the acquisition of Microsoft Gold Certified Partner status. This move is representative of the high level of proficiency Aiimi has acquired in Microsoft deployments and services over the last few years, and underlines the company’s ambitious plans to continue its evolution by adding cloud and migration capabilities to its data management expertise.

For Steve Salvin, CEO at Aiimi, it will be essential over the coming months for companies to get themselves in the best possible position to extract maximum value from their data, with the new economic climate meaning efficiency is paramount.

Salvin said: “The gradual lifting of lockdown restrictions means that there’s some light at the end of the tunnel as far as businesses getting back on their feet is concerned. That said, there’s no hiding from the fact that the next few months will be a struggle for many, so now is as good a time as any to get on top of things from a technology and data management perspective.

“We see AI, data science, cloud adoption and intelligent information management as being central to this process, so organisations need to be given the tools to realise the potential of these disciplines. We consider our own IP as being inherently complimentary with Microsoft technologies such as Office 365, Azure, Power BI and Power Apps, and this has motivated our decision to evolve our company strategy to embrace Microsoft technologies more strongly.”

Salvin believes that incorporating data science and cutting-edge data management techniques into company strategies now will be instrumental in future-proofing businesses through what will be challenging times ahead.

He added: “Understanding and mastering data opens up a whole new world of insight for organisations, helping them better understand the intricacies of customer behaviour and adapt their approaches to suit.

“This desire to make sense of information is something we’ve seen extensively since lockdown, with data design sprint sessions being especially fruitful in helping organisations adapt their data strategies for remote working. With Covid-19 and lockdowns having an unprecedented impact on our habits, this will become even more important as we navigate the choppy waters in front of us.”

He concluded, “The coming months will be tough, but there’s reason for optimism if businesses go the extra mile to develop comprehensive information and data management strategies and spend time embedding them into company culture. By taking these steps, they will be in a much better position to understand the brave new post-lockdown world.”

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