Over 18,000 people across the UK have enrolled in Tech City UK’s Digital Business Academy.
The academy is the world’s first government-backed online platform to give the whole UK population free access to digital business skills and opportunities.
Tech City UK chair, Eileen Burbidge, commented: “The next generation of digital talent is hungry for success, and programmes such as Digital Business Academy help individuals to unlock their potential. The existing courses and new content not only provide the latest skills in technology, they also give people across the UK the confidence and inspiration to get out there and make their ideas come to life.”
Tech City UK CEO, Gerard Grech, said: “With the digital technology sector set to grow by 5.5% by 2020, Digital Business Academy’s enrolment of 18,500 in 10 months demonstrates the continued appetite to build businesses that power the UK digital economy.”
Here’ what the academy offers, according to Tech City UK:
The new courses combine best practice learning from the grassroots skills experts and include:
How to Track Performance in Early-Stage Startups (by Founder Centric) will provide participants with the practical knowhow to identify the numbers that matter to businesses and how to start tracking them. Course participants will hear how other successful startups, such as Songkick and Pact Coffee, have utilised in depth tracking methods to increase their commercial performance.
How to Manage Customers (By Founder Centric) will impart the required wisdom to manage all the various ways customers can interact with businesses. The content will cover some great tools entrepreneurs can make use of to fast-track customer service improvements, including Streak and Intercom.
How to Use Social Media for Business (By Valuable Content) offers practical content that will teach participants how successful businesses use social media to generate leads, drive sales, deliver exceptional customer service and build loyalty. There will be real life case studies from established startups that have implemented successful strategies such as Beer Bods and Wriggle.
The new Digital Business Academy courses are available now for free.