I can imagine the degree of scepticism on your mind when you first saw the title of this post.
Can I really find tips that will boost my business sales returns by 500% here?
Well, whatever your thoughts were, we’re glad you actually clicked through. Because the tips we’re going to share with you here are already tested and proven.
So, let’s get started.
Seven tips to boost your business sales returns
1. Buy web traffic for your business website
In today’s digital age, the internet represents the best place to find prospects for one’s business. Unfortunately, the competition is so intense that it’s really hard nowadays to even drive traffic to one’s site, let alone make sales online.
So, what can you do? It’s simple. Purchase web traffic online.
Instead of sitting around and waiting for your target audience to find your site on Google or social media, you simply buy access to their BROWSER, and SOCIAL MEDIA feeds. This way, you’ll be in their faces at all times, making it hard to miss you.
When you buy web traffic, the provider will send you guaranteed high converting real human visitors that will actually click to visit your ad or link and then land on your website.
Imagine if you get 1000 of such visitors per day; by how many percent do you think your sales return will increase? Obviously, more than 500%
2. Partner with complementary businesses
Another unique way to increase your business sales stream is by teaming up with other businesses with the same audiences
For instance, if you sell kid’s toys, you can partner with a business that sells maternity clothes or baby products.
When you reach out to the owners of these businesses, you ask them if you can leave your flyer on their front desk or if you can team up and run a joint ad campaign that features your respective products.
Obviously, there are a million ways you guys can strike a partnership deal. Just think of one you know will be too good for them to turn down.
Now, imagine you find just five complementary businesses to partner with; by how many percent do you think your sales return will increase? Obviously more than 500%.
3. Appear on ratings and reviews sites
Did you know? According to Spiegel, about 95% of customers read reviews before making a purchase. What does that have to do with you? You wonder.
Well, it simply tells you that online consumers actually look up brands on review and rating sites. Meaning that if you have a flawless presence on these sites, it might encourage new prospects to check you out and patronise you.
Just imagine you’re able to appear on up to 10 review sites; by how many percent do you think your sales return will increase? Obviously more than 500%.
4. Encourage referrals with the “Bring a friend” tactic
Traditionally, the ‘bring a friend’ tactic is one that’s typical of local bars and restaurants. They ask you to bring a friend and get something in return. Sometimes it could be something like “buy one entrée, get a second for free.”
You, too, can leverage a similar tactic for your business. You simply offer existing customers something in return for referring your business to others.
For instance, let’s say you’re a SaaS business; you could offer a “refer a friend and get six-month free subscription.”
5. Never underestimate the power of loyalty programs
Did you know some people still go out hunting for cash back, points programs, and stuff like that?
Just by offering to give a certain amount back, usually in coupons or “cash” that can be used exclusively at certain retail stores, you can tilt the scale a bit in your direction.
Even if you’re in an industry where there are hundreds of competition, offering loyalty programs like cash back, points rewards, tiered loyalty programs, and stuff like that can help boost your sales returns by more than 500%.
Trust me; as long as the loyalty program keeps running, more and more customers will keep coming through your door.
6. Get more customers through the door with ad extensions
Everybody knows about the application of targeted search engine ads, but only a few know they could get more from their ads.
Normally, when you search for things online, you find responses like these:
Clearly, the first two entries above are ad content. Guess what? Most users don’t click through most ads content that appears on the top pages of Google. Except for those ones with detailed information like these:
You know why? Because this has extra clickable links that can take a user directly to a place they can buy their desired products.
If you’d like to broaden your Google or Bing ad details, you can do that using the ad extension features. Interestingly, it’s even free to use this feature, which is why it’s surprising that not many business owners use it.
With ad extensions, you can have a more robust and interactive ad containing items like:
- Ability to add direct links to product pages
- Ability to add your office address with clickable links for directions
- Ability to add a clickable phone number to your ad
- Inclusion of reviews and ratings from renowned sites within your ad
- Ability to add promotional offers and other customer-assuring details like free shipping, hours of operation, etc.
By and large, when you use ad extension features on your search engine ads, it increases your chances of being found by the target audience. And this increases your overall bottom line.
7. Leverage Facebook’s audience lookalike feature
The ‘lookalike audience’ feature on Facebook is a tool that lets you find audiences that are similar to your existing customers.
Like most targeted ad marketing strategies, you specify (in thorough details) your ideal customers, and then Facebook cross-references it with its own to find the right matches for your business.
Essentially, this feature exposes your brand and products to new audiences that may be interested in them. And ultimately gives you a new, unique shot at raising your sales returns.
The above information does not constitute any form of advice or recommendation by London Loves Business and is not intended to be relied upon by users in making (or refraining from making) any investment decisions. Appropriate independent advice should be obtained before making any such decision.
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